Torq helps you attract

higher-quality
shoppers

by putting your dealership’s data to work
through our proprietary AI.

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Problem

The problem we’re solving

Your campaigns aren’t learning from who actually buys.

Customer data takes manual work to use

Someone has to pull customer lists, decide who to target and coordinate the work across dealership tools and the agency.

Sales results don’t consistently guide the ads

The agency adjusts targeting and spending based on clicks and leads, with limited feedback from the CRM and DMS on which customers actually bought.

What Torq does

The same dealership data informs every part of the work

Torq’s proprietary AI harness connects the six marketing capabilities described below.

Customer intelligence

Find sales opportunities in your CRM and DMS.

Audience building

Create and refresh audiences from permitted customer data.

Google and Meta ads

Review accounts daily and apply approved changes.

Outbound campaigns

Send targeted text and email campaigns.

Shopper engagement

Answer questions and book appointments.

Marketing reporting

Connect campaign results with shopper activity.

Torq agents work
alongside your agency

Helping the agency you trust manage ads and data more efficiently.

Your agency leads

Campaign strategy and decisions
Creative assets and your website
Client planning and performance reviews

Torq agents help

Monitor ads and optimize campaigns
Organize campaign and customer data
Prepare reports and surface opportunities

Your agency stays in control, with less manual work.

How Torq works
at your store

Your dealership’s data
Torq brings together your CRM and DMS data, website activity, and marketing data to uncover sales opportunities.
Daily marketing work
Our proprietary AI harness uses that intelligence to refine ad targeting, automate outbound campaigns, and engage shoppers through to an appointment.
The next decision
What it learns from those campaigns and conversations feeds back into who you target, what you say, and where you spend.

Your agency owns strategy and creative. You approve changes to live ads.

The people behind Torq

Built by automotive operators and technologists

Paul Lehal

Founder & CEO

15years in automotive
technology

Corey Byrd

COO

33years in
automotive

Jimmy Clevland

CMO

30years in
automotive

Reported results
after 90 days

One dealer group with 20 rooftops

Appointments per month: +50
Lead-to-appointment: +44%
Cost per appointment: -33%
Bad leads: -45%
Contact rate: +43%
Speed to lead: -96%

Source: Torq’s original results slide. Baselines not supplied.
+50 scope and percentage basis unconfirmed. Historical results, not a forecast.

Thank you.

gettorq.ai

higher-qualityshoppers